Woo Shuen Yan / 0342415 / Bachelor's in Creative Media
Major Project
INSTRUCTIONS
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PROGRESS
Week 1
In the first week of the 'Major Project' module, our lecturer provided valuable guidance by showcasing exemplary works from seniors, elucidating the key aspects of each project. This insightful session empowered me to make an informed decision, and I have chosen to focus on motion graphics as my project of interest.
As a design student specializing in Animation, my proficiency spans 3D Animation, 2D frame by frame Animation, and Motion Graphics. With this diverse skill set, I've chosen to embark on a motion graphics project for the major module, leveraging my expertise to create a compelling and visually dynamic piece.
I opted for motion graphics as my major project focus during the first week of the module, following our lecturer's wise counsel to stick to familiar mediums. This decision ensures that I can leverage my existing skills and expertise for a more confident and successful project execution.
Week 2
After expressing my interest in motion graphics to Mr. Asrizal and showcasing one of my confident motion graphic works, I received his approval to pursue motion graphics as my final year project. I'm excited to delve into this medium and create a project that reflects both my skills and creative vision.
In the second week of the module, our task was to generate potential ideas for the major project, and I enthusiastically brainstormed four concepts:
Week 3
In the third week, I took the initiative to materialize my potential project ideas by creating PowerPoint slides on Canva Design. I focused on one specific concept, 'Define Your Style,' and delved into the details, outlining the theme of the video as 'Define your own aesthetic identity.' Eager for feedback, I presented these slides to my specialization lecturer, Mr. Kamal, seeking guidance and validation for the direction of my motion graphics project.
As a design student specializing in Animation, my proficiency spans 3D Animation, 2D frame by frame Animation, and Motion Graphics. With this diverse skill set, I've chosen to embark on a motion graphics project for the major module, leveraging my expertise to create a compelling and visually dynamic piece.
I opted for motion graphics as my major project focus during the first week of the module, following our lecturer's wise counsel to stick to familiar mediums. This decision ensures that I can leverage my existing skills and expertise for a more confident and successful project execution.
Week 2
After expressing my interest in motion graphics to Mr. Asrizal and showcasing one of my confident motion graphic works, I received his approval to pursue motion graphics as my final year project. I'm excited to delve into this medium and create a project that reflects both my skills and creative vision.
In the second week of the module, our task was to generate potential ideas for the major project, and I enthusiastically brainstormed four concepts:
- 'Stepping out of your comfort zone'
- 'Discovering who you are'
- 'Define your style'
- 'Define you'
Week 3
In the third week, I took the initiative to materialize my potential project ideas by creating PowerPoint slides on Canva Design. I focused on one specific concept, 'Define Your Style,' and delved into the details, outlining the theme of the video as 'Define your own aesthetic identity.' Eager for feedback, I presented these slides to my specialization lecturer, Mr. Kamal, seeking guidance and validation for the direction of my motion graphics project.
Idea presentation Slideshow
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Figure 0.1: Moodboard 1, 18 September 2023
Figure 1.0: Tv scene background, animated, 09 October 2023
Figure 1.1: Tv scene, animated, 02 October 2023
Week 4
In the fourth week, Mr. Kamal tasked me with drawing out the storyboard for my motion graphics project. However, grappling with the challenge of envisioning smooth transitions in a project focused on aesthetics, I opted to share a detailed verbal account of the narrative and concept with him instead. This allowed me to convey the intricacies of my motion graphics story, seeking guidance on the storytelling elements before translating them into a visual storyboard.
In addition to sharing the details of my motion graphics story, I once again presented Mr. Kamal with my moodboard in week 4. The moodboard encapsulates the visual and stylistic inspirations that will guide the aesthetic direction of my project, providing a comprehensive glimpse into the mood and atmosphere I aim to achieve in the final motion graphics piece.
In the fourth week, Mr. Kamal tasked me with drawing out the storyboard for my motion graphics project. However, grappling with the challenge of envisioning smooth transitions in a project focused on aesthetics, I opted to share a detailed verbal account of the narrative and concept with him instead. This allowed me to convey the intricacies of my motion graphics story, seeking guidance on the storytelling elements before translating them into a visual storyboard.
In addition to sharing the details of my motion graphics story, I once again presented Mr. Kamal with my moodboard in week 4. The moodboard encapsulates the visual and stylistic inspirations that will guide the aesthetic direction of my project, providing a comprehensive glimpse into the mood and atmosphere I aim to achieve in the final motion graphics piece.
Figure 0.1: Moodboard 1, 18 September 2023
Figure 0.2: Moodboard 2, 18 September 2023
Week 5
During the fifth week, alongside presenting my visual storyboard to Mr. Kamal, I shared the music I had edited for my motion graphics project. Recognizing the importance of aligning the visual and auditory elements, he suggested creating an animatic to enhance the overall vision. This valuable feedback highlights the collaborative effort to refine my project, ensuring a harmonious integration of visual storytelling and music.
During the fifth week, alongside presenting my visual storyboard to Mr. Kamal, I shared the music I had edited for my motion graphics project. Recognizing the importance of aligning the visual and auditory elements, he suggested creating an animatic to enhance the overall vision. This valuable feedback highlights the collaborative effort to refine my project, ensuring a harmonious integration of visual storytelling and music.
Figure 0.3: Storyboard 1, 25 September 2023
Figure 0.4: Storyboard 2, 25 September 2023
Audio edit mixdown
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Week 6
In the sixth week, I presented my animatic to Mr. Kamal and initiated the character design process using Illustrator, followed by testing edits in After Effects. However, upon sharing my initial character design, I found it lacking in the dynamic visual appeal I envisioned for the motion graphic. Consequently, during the discussion with Mr. Kamal, I proposed an alternative idea that involves incorporating two different art styles. This concept aims to symbolize the transition of the girl delving into the cyberspace and transforming into a chibi character, adding a unique and visually engaging element to the project.
In the sixth week, I presented my animatic to Mr. Kamal and initiated the character design process using Illustrator, followed by testing edits in After Effects. However, upon sharing my initial character design, I found it lacking in the dynamic visual appeal I envisioned for the motion graphic. Consequently, during the discussion with Mr. Kamal, I proposed an alternative idea that involves incorporating two different art styles. This concept aims to symbolize the transition of the girl delving into the cyberspace and transforming into a chibi character, adding a unique and visually engaging element to the project.
First artstyle attempt of character design
Week 7
In the seventh week, substantial progress was achieved in the development of the first scene of my motion graphic project. I meticulously crafted the character design, applied animation to the various layers using the puppet tool, and seamlessly edited the background animation. The culmination of these efforts resulted in a captivating "TV scene," marking a significant milestone in the visual storytelling journey of my motion graphic project.
Second artstyle attempt of character design
Figure 0.5: girl artstyle 1, anime, 06 October 2023
Figure 0.6: girl artstyle 2, chibi, 06 October 2023
Figure 0.7: Tv scene girl, 06 October 2023
Figure 0.8: Tv scene girl, animated, 06 October 2023
Figure 0.9: Tv scene all elements put together, animated, 09 October 2023
Week 8 - PDW 16 October 2023
Week 9
In week 9, I shifted my focus to the next segment of the animation—the 'loading screen.' Despite numerous attempts, the visual elements were refined after a consultation with Mr. Kamal. His feedback, particularly on adjusting the contrast of selected visuals, proved instrumental in enhancing the overall aesthetics of the loading screen. This collaborative effort ensured a more polished and visually appealing outcome for this section of the motion graphic.
Week 10
In the tenth week, I presented Mr. Kamal with the progress of my animation, seeking his feedback. During our discussion, he provided valuable insights on enhancing the immersion of the TV scene, suggesting a twirl zoom for the transition instead of a shake. Encouraged by his constructive feedback, I am now motivated to incorporate these improvements and continue refining my work for the subsequent stages of the motion graphic project.
Week 11
In week 11, I successfully completed the initial half of my animation project. Simultaneously, I participated in the final idea presentation, receiving predominantly positive feedback from a panel of four design school lecturers. However, some constructive suggestions were put forward, advising me to reconsider the wording of my title and ensure optimal color contrast for a visually pleasing experience for the audience. These insights will be instrumental in refining and enhancing the overall impact of my motion graphic project.
Animation progress showed on Week 11
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Week 12
In week 12, I took a significant step in refining my project by conceptualizing and implementing a more fitting title. Adjusting the elements in my animation to align with the new title, I presented the updated progress to Mr. Kamal. During our discussion, he suggested incorporating sound effects, particularly for transitions like the 'shooting star' and '3D zoom out of the TVs,' to elevate the audience experience. This valuable feedback has inspired me to further enhance the audio-visual dynamics of my motion graphic project.
Week 13
In week 13, I presented the final iteration of my animation to Mr. Kamal for consultation. During our discussion, he offered insightful feedback, recommending a subtle adjustment to the opening scene. Suggesting that avoiding a loud and sudden start might enhance the audience's initial experience, he proposed a transition from a slow to a more dynamically engaging beginning, creating a gradual build-up that captivates the viewers from the start. This valuable guidance will contribute to crafting a more impactful and audience-friendly introduction to my motion graphic project.
In week 13, I presented the final iteration of my animation to Mr. Kamal for consultation. During our discussion, he offered insightful feedback, recommending a subtle adjustment to the opening scene. Suggesting that avoiding a loud and sudden start might enhance the audience's initial experience, he proposed a transition from a slow to a more dynamically engaging beginning, creating a gradual build-up that captivates the viewers from the start. This valuable guidance will contribute to crafting a more impactful and audience-friendly introduction to my motion graphic project.
Week 14
In response to Mr. Kamal's feedback in week 13, I dedicated time to edit the music, creating a more gradual and engaging beginning for my motion graphic. On the exhibition day, I showcased this updated version to him. Following this, my focus shifted to poster designs in week 14. I successfully crafted and printed the posters in time for the exhibition, ensuring a well-rounded presentation of my motion graphic project.
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Week 16
Exhibition Day!!!!
Figure 1.2: Exhibition booth at Taylor's Mayamode, 8 December 2023
Final Motion Graphic
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Final Presentation Slideshow
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